Berkshares – Buy Local with Local Currency

Serene and Carole want to jump start the new year by encouraging everyone to shop local – if we do that we help keep our economy alive. One very specific way is to use Berkshares – a local currency – that’s accepted at over 350 local businesses including Guido’s. Currently available at Berkshire Bank, Lee Bank, Lenox National Bank, Pittsfield Co-op and Salisbury Bank. The current exchange rate offers a 10% discount – i.e. for every $100 exchanged you get 110 Berkshares which are accepted $1 for $1. Visit www.berkshares.org for more information.

Guest(s) included: Sharon Palma, Executive Director of Bershares, Inc.

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